For Brands
TP Vision x FC Barcelona
CHANGES EVERYTHING
Goal
To create and strengthen the Ambilight TV brand, positioning it as a leading brand in the Premium Smart TVs category, creating brand memorability and its subsequent consideration through the brand use and players of FC Barcelona.
Project overview
Startegy
- Long-term activation plan
- 360º Marketing and communication strategy
Branding
- Soft branding design and merchandising (backdrops, roll-ups, welcome pack…)
Production
- Audiovisual.
- Events (announcement, hospitality, corporate)
Creativity
- Video announcement and spots conceptualization
- Content series creation for Social Media
Media
- Press and PR
Campaign Idea
We played with the concept of bringing the best of the pitch to your home. Something achieved thanks to the Ambilight technical features (lights, sound, etc., make for a more immersive experience).
To show that, we counted on a first-rate protagonist: Bojan.
Actions speak louder than words. Check them out.
Contact us
If you can dream it, we can make it
